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Your thoughts are not a business model.

MorningKeep is designed around private capture, explicit choices, and clear boundaries between saving, understanding, and acting.

Four promises you can hold us to

01

Your Sparks are yours

Primary storage is on your device and, whenever iCloud is available on it, in your private iCloud database through CloudKit.

02

Cloud help is a choice

Eligible Cue work runs on device first. Cloud processing requires your consent and uses bounded, server-authorized routes.

03

Suggestions cannot act alone

Cue may propose an outcome. Only something you review and approve can become an Apple Reminder or Calendar event.

04

Your words stay out of telemetry

MorningKeep records operational state and bounded error codes, not Spark text, transcripts, or attachment contents. Anonymous analytics and crash reports are on by default, carry none of your content, and share one switch in Settings.

You stay in control

You can use MorningKeep without creating a public profile. Permissions are requested when a feature needs them, and capture remains available when optional cloud help is unavailable. If you choose Sign in with Apple, MorningKeep stores the name and email address Apple shares so it can recognise your account.

You can export your data or request deletion from the app. An active Dawn subscription requires a verified recovery setup before any deletion begins. If a remote deletion step is still pending, MorningKeep says so and preserves the recovery path instead of claiming the work is finished.

Read the complete Privacy Policy, or email support@mabryventures.com.